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Edmundson Northstar Companies

Why Us



Your best customer is your competitor's
best prospect. What are you doing to
keep this from changing?

Ken Edmundson is a seasoned, professional career and business executive coach with more than 28 years of hands-on related business experience in performing career assessments on hundreds of people in professional, wide-ranging fields with numerous organizations.

As the owner or top decision-maker of a company, you may be really troubled by these concerns:
  • We are losing market share to our competitors.
  • Some of my people are very talented, but they seem uninspired.
  • Customers are the focus of my employee complaints.
  • The hires I've made are not working out. There must be a better way to get a higher success rate.
  • I don't dare calculate the cost of hiring mistakes, but I'm sure it's enormous.
  • My firm's culture is more adversarial than cooperative.
  • The sales force works hard, but several of my top people seem to be in a slump.
  • New salespeople seem to be unable to get price increases from their accounts. Some of my experienced people are having the same trouble.
  • It seems we only know how to sell low price.
  • Our revenue/profit growth is stagnant. 
Ken Edmundson can help you solve these issues. Ken is known as one of today's top sales and management trainers. However, those who have had the pleasure of talking with him, sitting in his training session or reading his commentaries on the sales training market also know that Ken is one of the most insightful observers of the human pattern and what motivates people.

"But my industry is different. Will sales training work for us?"

In a word, yes. The sales skills and system we teach have been applied in over 160 industries, such as technology, law, college recruiting, insurance, financial, banking, warehousing, manufacturing, printing, employment recruiters, service industries, business consulting, real estate, transportation, food ingredient processing and accounting.

Top Ten List of what clients want to work on:
  1. Learn how to close business in a price competitive world.
  2. Learn how to eliminate blame, victim-thinking and procrastination. 
  3. Learn to communicate more effectively.
  4. Learn to increase revenue.
  5. Learn to develop new business referrals and increase profit.
  6. Learn to eliminate things you are tolerating - things that drain your energy.
  7. Learn how to hire and retain top producers.
  8. Learn how to create a thriving, growing sales culture in your firm.
  9. Learn how to create personal goals that work!
  10. Learn how to develop an effective accountability program both personally and for your sales team.



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